History of Teaser Trailers

Trailers shares many of the same functions of a film poster. Posters raqise awareness of a film, but trailers give us a feel of what the film is about. A Trailers normally begin showing extracts from the film around six weeks before the film is actually released. They are approximately edited down to around two minutes, as they are shown in the cinema while waiting for a film to start. Highlights which are the most interesting parts from the film, are shown but usually not in chronological order. A full theatrical trailer is she approximately 2 weeks before the actual film is released to build up buzz and hype about the film. A trailer starts with a slow pace to establish the plot, genre and characacters and thengain fast pace to show action.

Good trailers contain enough information to appeal to the audience without revealing the main plot to the film. A trailer is shown to hook the audience in. they are for advertising the film and to draw in the audience. A trailer is made to "wet the audicences appetite", they establish the genre and show the stars of the film. If you see a favourite actor starring in a new film, you are drawn in to watch it or a director of one of your favourite films, that is directing a new one, you know it will be good.

In the early 1960s, motion picture trailers changed. Textless, montage trailers and quick-editing became popular, largely due to the arrival of the "new Hollywood" and techniques that were becoming increasingly popular in television.
( Obtained from http://en.wikipedia.org/wiki/Film_trailer )

Our teaser trailer belongs to the British Film Industry. If a film company was to manage our film the company would be Vertigo Films as the make gritty British Films. An example of one of their films that relate to our genre is Outlaw. We researched this company on: http://www.vertigofilms.com/home.php



Sarah and Rebecca